Entries by lraul

5 REASONS TEXT MESSAGING IS GREAT FOR CUSTOMER SUPPORT

There are many ways to communicate with your customers, but if you’re running a business that relies on quick interaction with consumers, a more reliable, faster method may be needed on mobile devices. Text messaging makes your company a more convenient and personable choice over your competitors.

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FOUR WAYS AI IMPROVES THE CUSTOMER EXPERIENCE IN RETAIL

Even in times where traditional brick and mortar shops are facing increasing competition from online shops,  the real-world shopping experience is still relevant. Artificial intelligence (AI) is now being used to chart a customer experience journey that fits the demanding expectations of retail consumers. 

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THE TRUE VALUE OF CUSTOMER EXPERIENCE RESEARCH

The race to own customer experience is on! Customer experience research (CXR) is the process of collecting data regarding the experience customers have with a company. As straightforward as it may sound, CXR is a complex equation that goes as deep as the data will allow.

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FOUR WAYS TO PREVENT COSTLY CUSTOMER CHURN

Bad customer service is costing businesses BILLIONS. $537 billion to be precise, according to Vision Critical. With today’s technology when a bad interaction is shared in an instant, businesses cannot afford a negative customer experience.

IMPROVING CUSTOMER EXPERIENCE IN THE AIRLINE INDUSTRY

Since the Wright brothers first flew Kitty Hawk in 1903, airplanes have come a long way. However, despite the many advantages of air travel, customer service is one of the few things airlines are rapidly tarnishing their reputation over.

WELLNESS & HOSPITALITY. WHERE NEXT?

Health and wellness is a hot topic in hospitality right now. Because wellness innovation in hospitality is seemly just starting out, there’s so much more science, integration, and bold new ideas yet to surface.