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BRICK-AND-MORTAR RETAIL IS BOUNCING BACK

‘Brick-and-mortar retail has been impacted by the pandemic, of course, but its struggles have been compounded by a familiar foe: the competition against e-commerce sales. Recent data show, however, that brick-and-mortar retail is demonstrating a surprising degree of resistance to this threat.’ BARE shares an article by Calvin Schnure for Forbes on the comeback of brick-and-mortar retail.

RETAIL FACES THE FUTURE

‘I have just read a summary of what will happen in the future. It is exciting but also a little scary. It suggests that retailers have to change. Maybe retail will be more automated or maybe we will have less dense strip-malls. It certainly will be less people intensive as companies adopt the use of […]

SIX WAYS TO GO THE EXTRA MILE FOR YOUR CUSTOMERS

‘Average brands deliver exactly what is asked of them. Exceptional brands deliver more. Finding novel and surprising ways to go the extra mile turns sceptics into fanatics and passive bystanders into loyal customers who tell their friends.’ BARE shares an article by Jodie Cook for Forbes on improving customer loyalty and putting customers first. 

WAYS TO IMPROVE UX WITH MYSTERY SHOPPING

If you’ve ever worked in the service industry at any level, chances are that the thought of a mystery guest or a mystery shopper fills you with dread or anxiety. You never know who it might be, so you always have to put your best foot forward. Moreover, the whole staff has to remain on […]

THE RETAIL INDUSTRY IS READY FOR A REVOLUTION IN COUPONING

‘A total of 167 billion coupons were distributed to US consumers in the first six months of 2011, according to the research firm NCH Marketing Services, and the value of redeemed coupons rose 5.3 percent to $2 billion. But it’s not your grandmother’s Sunday newspaper coupon clipping anymore. Websites with names like Southern Savers, livefabuless.com […]