‘Brands have implemented any number of approaches in the name of customer experience; agile techniques, insight-driven strategy and real-time optimization. But, catapulted into lockdown by Covid-19, the following six months have been the ultimate litmus test for them.’ BARE shares an article by Morag Cuddeford-Jones for Marketing Week on why taking care of employees has helped take care of customers in […]
On this webinar, we share how to: Discover the ‘baseline’ for your typical customer habits and expectations using resources you already have! Assess the impact of Brand and Interaction experience on likelihood to recommend using ‘Best in Class’ brand insights using ‘CCX’ or ‘Competitive Customer Experience’ research. Incorporate insights with current guest expectations to provide […]
What does getting back to travel feel like? I spent some time with fellow BARE International colleagues and CX experts, Michele Jowdy, Director of Business Development, Melanie Cihak, Director of Client Services, Alicia Myers, VP of Operations to hear their personal impressions of recent travel experiences. Keep reading for key conversation insights with some sage […]
‘Technology has made it possible for even small businesses to leverage innovation to improve their customer service and outpace competitors by building customer loyalty.’ BARE shares an article by Pritom Das for Entrepreneur with the relationship between technology and customer service.
‘It’s no secret that successful companies are the ones with satisfied customers. But while many executives claim to understand the importance of customer experience (CX), it often falls by the wayside as resources are channeled into product development.’ BARE shares an article by Aimee Tariq for Entrepreneur with the importance of CX.
Social media platforms have become today’s most favored means of publicity. Of the 4.5 billion people using the internet at the start of 2020, 84% of them were using a form of social media, increasing by more than 9% since last year. From small scale enterprises to giant conglomerates, all are avidly trying to establish a strong […]
‘In the age of COVID, all businesses have been forced to transform, especially in the B2B world. ‘ BARE shares an article by Blake Morgan for Forbes with B2B customer experience transformations.
“They obviously didn’t know who they emailed.” We’ve all had this reaction to a spam email that’s missed the mark. Sometimes it’s funny, but it’s mostly annoying. It’s wasting your time because you have no intention of taking action after reading it, but depending on how good the spammer was, you have to read it […]
‘Starbucks, Taco Bell, Wendy’s and several others have been upgrading or introducing their programs as they hope to build traffic coming out of the pandemic.’ BARE shares an article by Jonathan Maze for Restaurant Business with new and upgraded loyalty programs.
‘Most managers are struggling to navigate the impact Covid-19 is having on their organizations, but how the pandemic is affecting different parts of the enterprise varies dramatically from one department to the next.‘ BARE shares an article by Matthew Dixon, Ted McKenna, and Gerardo de la O for Harvard Business Review on how to support your customer service team, and subsequently your […]